Category: marketing

Market Your Book by Writing Another 0

Market Your Book by Writing Another

Spending all your time marketing your new book? Don’t make this mistake. Your best marketing tool is your next book. Here’s an insightful piece from Kristine Kathryn Rusch. …For some reason, people believe that Amanda Hocking promoted...

A News Release is about the Audience, not the Author 0

A News Release is about the Audience, not the Author

Every novice author needs to understand that a news release is not an advertisement for you book. And the media is not your publicist. To be honest, reporters aren’t interested in particular books or...